Solivus and a case for successful fast delivery

February 13, 2020

Down arrow black

Daniel.

Head of design practice


We are suckers for design methodologies, systems, frameworks and manifestos. We like them not only out of necessity but out of pure professional pleasure. We collect design books and design ideas and our bookshelf is a good witness for this obsession. That being said, even the most process-committed designer has to be aware that there are cases for throwing religious adherence to process out of the window and focus on speed and action.

Solivus is an innovative green energy startup bringing revolutionary tech to the solar industry and they needed an express web presence as their brand, vision, team and product were ready and investors were already knocking at the door. As we always do, we initiated the conversation with the appropriate set of questions every designer should use but very soon we realised this was going to be a matter of getting it done on time (the client was literally telling us to move on quickly with all that preamble).

However, as much as speed was a requirement, there was a brief to be built, vision to be laid out and brand language to be adjusted so, we decided to achieve speed not by ignoring steps but by simplifying them.

It is true that when speed is a requirement for a project we tend to ignore parts of the project: "Brief? who needs a brief, let's jump to conclusions and work". Yes, we made mistakes like these many moons ago but this time we were wise enough to take our time to plan, follow tried-and-tested processes in a minified format, put on our start-up hats on and then work.

Solivus workshop

Research and co-creation sessions? yes but compressed. We brought the team together and run express sessions in a couple of very productive days where we aligned visions, set targets and clarified goals.

Exploration? Yes but quick, to the point and time-constrained to a week.

Solivus process

And for testing, production and delivery we put our trust in Webflow and we managed to make it work with a super small team in a couple of weeks.

Did it work? Yes it did! 4 solid work-weeks later the website was live and now it's already paying off. The BBC has given Solivus very positive exposure, the team is happy and the project continuous to successfully improve.

Was it worth it? Absolutely however I have to be honest on one point though, more espressos were consumed than can be considered healthy but, as it usually goes with every startup; if you can survive the process it will absolutely be worth the effort. The big lesson we have learnt with this process is that us our range is much wider than we thought. Now we know we can do much more for more people (NGOs, Business concept testing, Startups, etc) in less time.

Tech side-notes: We have been very apprehensive of this #nocode movement but we have to admit there are amazing tools popping-up out of this movement. We played with tools like Webflow and others and despite our tech team raising an eye-brow we have to admit this is a very promising trend that even big agencies (or specially big agencies) should look into. Who could have thought fast design can be better design?

We are suckers for design methodologies, systems, frameworks and manifestos. We like them not only out of necessity but out of pure professional pleasure. We collect design books and design ideas and our bookshelf is a good witness for this obsession. That being said, even the most process-committed designer has to be aware that there are cases for throwing religious adherence to process out of the window and focus on speed and action.